The Cornerstone Healthcare Group complete rebrand and full website redesign for Cornerstone Senior Living focuses on the quality of care, responsive service, and commitment to excellence. Each patient and resident is treated like they would a member of their own family, and measure success by the direct impact they have on improving the quality of life for the patients and residents.
The Cornerstone logo is inspired by the love and care the company provides to their customers. The logo is a symbolism of a cornerstone that also looks like a heart and hands.
For the website design I focused in highlighting the love and passion the company provides in each of their facilities. It provides a more personal and positive experience that helps bring comfort and support to people that are looking for a place they can trust.
Other collateral print pieces that carry the same look and feel were created to support the sales team.
